Retail & eCommerce
How Animaux Troupeau sold 20% more swim trunks with aizy.
Animaux Troupeau proves that growth does not depend on a bigger budget, but on smarter marketing. By continuously optimizing campaigns with AI via aizy, they achieved 20% more sales than the previous year — with greater control, less waste, and full transparency.
Retail & eCommerce
How Animaux Troupeau sold 20% more swim trunks with aizy.
Animaux Troupeau proves that growth does not depend on a bigger budget, but on smarter marketing. By continuously optimizing campaigns with AI via aizy, they achieved 20% more sales than the previous year — with greater control, less waste, and full transparency.
Retail & eCommerce
How Animaux Troupeau sold 20% more swim trunks with aizy.
Animaux Troupeau proves that growth does not depend on a bigger budget, but on smarter marketing. By continuously optimizing campaigns with AI via aizy, they achieved 20% more sales than the previous year — with greater control, less waste, and full transparency.
Animaux Troupeau is a men's beachwear brand focused on premium swim trunks at a strong price-quality ratio. Because about 80% of revenue comes from advertising, online performance marketing is essential for the brand's growth.
Previously, online marketing was managed in-house. But without daily focus on campaigns and data, it becomes difficult to keep optimizing structurally. Budgets rise, results lag behind, and growth potential remains untapped.
With aizy, that changed completely.
By continuously analyzing campaigns and automatically optimizing with AI, it immediately became clear where the budget delivered the most. Where adjustments had previously been made manually, AI took over the optimization work — faster, more consistently, and at scale.
The result: 20% more swim trunks sold than the year before.
And that was just the beginning. The ambition for the following year? To double that result.
Animaux Troupeau is a men's beachwear brand focused on premium swim trunks at a strong price-quality ratio. Because about 80% of revenue comes from advertising, online performance marketing is essential for the brand's growth.
Previously, online marketing was managed in-house. But without daily focus on campaigns and data, it becomes difficult to keep optimizing structurally. Budgets rise, results lag behind, and growth potential remains untapped.
With aizy, that changed completely.
By continuously analyzing campaigns and automatically optimizing with AI, it immediately became clear where the budget delivered the most. Where adjustments had previously been made manually, AI took over the optimization work — faster, more consistently, and at scale.
The result: 20% more swim trunks sold than the year before.
And that was just the beginning. The ambition for the following year? To double that result.
Animaux Troupeau is a men's beachwear brand focused on premium swim trunks at a strong price-quality ratio. Because about 80% of revenue comes from advertising, online performance marketing is essential for the brand's growth.
Previously, online marketing was managed in-house. But without daily focus on campaigns and data, it becomes difficult to keep optimizing structurally. Budgets rise, results lag behind, and growth potential remains untapped.
With aizy, that changed completely.
By continuously analyzing campaigns and automatically optimizing with AI, it immediately became clear where the budget delivered the most. Where adjustments had previously been made manually, AI took over the optimization work — faster, more consistently, and at scale.
The result: 20% more swim trunks sold than the year before.
And that was just the beginning. The ambition for the following year? To double that result.
There were campaigns, but they were…
Too dependent on manual optimization
Prone to wasting advertising budget
Difficult to scale without daily focus
It was unclear which actions really made an impact
Growth potential remained untapped due to a lack of continuous direction.
There were campaigns, but they were…
Too dependent on manual optimization
Prone to wasting advertising budget
Difficult to scale without daily focus
It was unclear which actions really made an impact
Growth potential remained untapped due to a lack of continuous direction.
There were campaigns, but they were…
Too dependent on manual optimization
Prone to wasting advertising budget
Difficult to scale without daily focus
It was unclear which actions really made an impact
Growth potential remained untapped due to a lack of continuous direction.
The solution: aizy
Aizy transformed Animaux Troupeau's marketing approach by bringing data, AI and performance marketing together in one system. This created not only greater insight, but above all direct action based on performance. The AI engine continuously analyzed all campaigns and automatically adjusted them, while the Animaux Troupeau team could focus on brand, product and growth.
Aizy Enabled
Real-time insight into performance per campaign and channel.
AI-driven optimizations that continuously improve your budget.
Less waste through smarter use of spend.
Transparent pricing model without hidden hours or costs.
More focus on revenue growth instead of separate marketing tasks.
The solution: aizy
Aizy transformed Animaux Troupeau's marketing approach by bringing data, AI and performance marketing together in one system. This created not only greater insight, but above all direct action based on performance. The AI engine continuously analyzed all campaigns and automatically adjusted them, while the Animaux Troupeau team could focus on brand, product and growth.
Aizy Enabled
Real-time insight into performance per campaign and channel.
AI-driven optimizations that continuously improve your budget.
Less waste through smarter use of spend.
Transparent pricing model without hidden hours or costs.
More focus on revenue growth instead of separate marketing tasks.
The solution: aizy
Aizy transformed Animaux Troupeau's marketing approach by bringing data, AI and performance marketing together in one system. This created not only greater insight, but above all direct action based on performance. The AI engine continuously analyzed all campaigns and automatically adjusted them, while the Animaux Troupeau team could focus on brand, product and growth.
Aizy Enabled
Real-time insight into performance per campaign and channel.
AI-driven optimizations that continuously improve your budget.
Less waste through smarter use of spend.
Transparent pricing model without hidden hours or costs.
More focus on revenue growth instead of separate marketing tasks.
Results
+20%
Best-selling swim trunks
4 → 8
ROAS
Results
+20%
Best-selling swim trunks
4 → 8
ROAS
Results
+20%
Best-selling swim trunks
4 → 8
ROAS
“Aizy brought structure, performance, and transparency to our advertising. ROAS grew from 4 to 8, without hidden costs or ambiguity.”
Founder
Chris Klomp
“Aizy brought structure, performance, and transparency to our advertising. ROAS grew from 4 to 8, without hidden costs or ambiguity.”
Founder
Chris Klomp
“Aizy brought structure, performance, and transparency to our advertising. ROAS grew from 4 to 8, without hidden costs or ambiguity.”
Founder
Chris Klomp
Numbers that count
Paid ads optimization test
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We are ready for you
Do you want to know what this means for your company?
In 20 minutes, we will show you where the biggest growth opportunities lie.
140,000
AI optimizations / month
-37%
Advertising costs
+32%
ROAS
+200%
Organic traffic
We are ready for you
Do you want to know what this means for your company?
In 20 minutes, we will show you where the biggest growth opportunities lie.
140,000
AI optimizations / month
-37%
Advertising costs
+32%
ROAS
+200%
Organic traffic
We are ready for you
Do you want to know what this means for your company?
In 20 minutes, we will show you where the biggest growth opportunities lie.
140,000
AI optimizations / month
-37%
Advertising costs
+32%
ROAS